Sharpening the intangibles edge
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<namePart>Lev, Baruch</namePart>
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<abstract>Intangible assets- a skilled work force, patents and know-how, software, strong customers relationships, brands, unique organizational desings and processes, and the like- generate most of corporate growth and share holder value. They account for well over half the market capitalization of public companies. They absorb a trillion dollars of corporate investmet funds every year. In fact, this "soft" assests are what give today's companies their hard competitive edge</abstract>
<note type="statement of responsibility">Baruch Lev</note>
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<text>June 2004 ; p. 109-116</text>
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