Reactions to genetically modified food crops and how perception of risks and benefits influences consumers' information gathering

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      <subfield code="a">Reactions to genetically modified food crops and how perception of risks and benefits influences consumers' information gathering</subfield>
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      <subfield code="a">Previous research has reported strong consumer perception that genetically modified (GM) food crops lead to adverse outcomes in a number of different areas. This is despite the widespread promulgation of the potential benefits and opportunities ascribed to the same technology by many scientists and other experts. A computer-based information gathering and evaluation tasks was completed by 198 adults to assess the extent to which their initial focus on the dangers or opportunities of genetic modification, or both, could be ascribed to the manner in which they gathered information on the topic (heuristically vs. systematically)</subfield>
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      <subfield code="g">nº 5, October 2004 ; p. 1311-1321</subfield>
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