Centro de Documentacion de Fundación MAPFRE - Regional strategies for global leadership

MAP20071507435

Regional strategies for global leadership / Pankaj Ghemawat

The leaders of many companies seem to have grasped truths about the global economy: geographic and other distinctions haven't been submerged by the rising tide of globalization and regionally focused strategies are not just a halfway house between local and global strategies that, used in conjunction can boost a company's performance

En: Harvard business review. - Boston. - December 2005 ; p. 98-108

1. Liderazgo . 2. Estrategia global . 3. Dirección de empresas . 4. Globalización de la economía . 5. Globalización de la empresa . 6. Estrategia empresarial . 7. Dinámica empresarial . I. Título. II. Título: Harvard business review.