Centro de Documentacion de Fundación MAPFRE - Shell, Siemens and DaimlerChrysler : leading change in companies with strong values

MAP20071507455

Shell, Siemens and DaimlerChrysler : leading change in companies with strong values / Christian Stadler and Hans H. Hinterhuber

The negative aspects of change in organizations can be avoided if leaders take a company's core values into account and engage employees when they guide their organisation through times of change. This article examine this question about three companies into the 80s and the 90s

En: Long range planning. - Oxford [etc.]. - Vol. 38; nº 5, December 2005 ; p. 467-484

1. Shell . 2. DaimlerChrysler . 3. Siemens . 4. Empresas . 5. Estrategia empresarial . 6. Cambio organizativo . 7. Liderazgo . 8. Casos prácticos . I. Hinterhuber, H. H. . II. Título. III. Título: Long range planning.