Centro de Documentación de Fundación MAPFRE

Notas: Negative services, those that are needed in emergencies, when problems arise or to ensure against unwanted outcomes, are part of most businesses and central to many. Their very nature presents unique growth challengesRegistros relacionados: En: Sloan management review. - Boulder. - Vol. 47, nº 3, Spring 2006 ; p. 69-74Materia / lugar / evento: Empresas de servicios Estrategia empresarial Servicio al cliente Satisfacción del cliente Management Otros autores: Rao, Jay
Títulos secundários: Título: Sloan management review
Outras classificações: 922.112

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Growing negative services