Code of professional ethics of the American Institute for Property and Liability Underwriters
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<subfield code="a">I. CPCUs should endeavor at all times to place the public interest above their own -- II. CPCUs should seek continually to maintain and improve their professional knowledge, skills, and competence -- III. CPCUs should obey all laws and regulations, and should avoid any conduct or activity which would cause unjust harm to others -- IV. CPCUs should be diligent in the performance of their occupational duties and should continually strive to improve the functioning of the insurance mechamism -- V. CPCUs should assist in maintaining and raising professional standards in the insurance business -- VI. CPCUs should strive to establish and maintain dignified and honorable raltionships with those whom they serve, with fellow insurance practitioners, and with members of others professions -- VII. CPCUs should assist in improving the public understanding of insurance and risk management -- VIII. CPCUs should honor the integrity and respect the limitations placed upon the use of the CPCU designation -- IX. CPCUs should assist in maintaining the integrity of the code of professional ethics. </subfield>
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