Centro de Documentacion de Fundación MAPFRE - The Manager's casebook of business strategy

MAP20070009822

The Manager's casebook of business strategy / Bernard Taylor and John Harrison. — Oxford : Butterworth Heinemann, 1991

XXXVIII, 358 p. ; 24 cm

Sumario: I. Setting corporate direction in an uncertain environment -- II. Crisis and recovery: managing radical change -- III. Implementing profitable growth strategies -- IV. Transforming company cultures and achieving excellence -- V. Responding to deregulation and privatization

ISBN 0-7506-0055-1

1. Management estratégico . 2. Empresas . 3. Management . 4. Estrategia empresarial . 5. Casos prácticos . I. Harrison, John . II. Título.

FUNDACIÓN MAPFRE. Centro de Documentación

FUNDACIÓN MAPFRE. Centro de Documentación — Assinatura: 922.111-TAY-MAN — Nº de registro: 011221

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