Sloan management review-Número 2 43 2002

Publicação: Sloan management review

Número: Número 2 43 2002

Tipo: Normal

Direitos: InC

Título	Autor	Páginas
Do CEOs matter?
Shopping for R&D
Maximizing value through diversification
Recalculating the cost of capital
The real value of customer loyalty
Does diversity drive productivity?
Potential pitfalls of e-auctions
Keeping the right people
Process management and the future of Six Sigma	Hammer, Michael	P. 26-32
Building competitive advantage through people	Bartlett, Christopher A.	P. 34-41
Changing the channel : a better way to do trade promotions
Beyond the businness case : new approaches to IT investment
Managing project uncertainty : from variation to chaos
Rapid-response capability in value-chain desing
Strategy as improvisational theater	Moss Kanter, Rosabeth	P. 76-81
Weird ideas that spark innovation	Sutton, Robert I.	P. 83-87
Has strategy changed?
Adding value in the boardroom		P. 92-93
The death of the open web
The lessons of kyoto