Section: Articles Title: Entry into emegent and uncertain product-markets : the role of associative rhetoric / Gwendolyn K. Lee, Srikanth ParuchuriAuthor: Lee, Gwendolyn K. Related records: En: Academy of management journal. - New York : Academy of Management, 1999-2010 = ISSN 0001-4573. - 01/12/2008 Tomo 51 Número 6 - 2008Other categories: 92 Rights: In Copyright (InC) Referencias externas: earth MÁS INFORMACIÓN See issue detail
