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Il Caso MAPFRE : analisi di una strategia internazionale di successo nel settore assicurativo = The MAPFRE case : analysis of a successful international insurance strategy

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<title>Caso MAPFRE</title>
<subTitle>: analisi di una strategia internazionale di successo nel settore assicurativo = The MAPFRE case : analysis of a successful international insurance strategy</subTitle>
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<name type="personal" usage="primary" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20130018102">
<namePart>Scrimieri, Enrica</namePart>
<nameIdentifier>MAPA20130018102</nameIdentifier>
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<name type="personal" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20130018119">
<namePart>Giaccari, Francesco</namePart>
<nameIdentifier>MAPA20130018119</nameIdentifier>
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<namePart>Università del Salento</namePart>
<namePart>Facoltà di Economia</namePart>
<nameIdentifier>MAPA20130018126</nameIdentifier>
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<publisher>Università del Salento, Facoltà di Economia</publisher>
<dateIssued>2013</dateIssued>
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<abstract displayLabel="Summary">Introduzione -- L' impresa e il processo di elaborazione strategica: un inquadramento concettuale -- L'impresa e la strategia internazionale -- Il mercato assicurativo -- Il caso MAPFRE: da mutua assicuratrice a leader del mercato assicurativo in Spagna e in America Latina -- Conclusioni -- Bibliografia</abstract>
<note type="statement of responsibility">Enrica Scrimieri ; Relatore Francesco Giaccari</note>
<note>Tesi in Strategia Aziendale</note>
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<name type="corporate">
<namePart>INERCO</namePart>
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<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080591281">
<topic>Grupos aseguradores</topic>
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<topic>Dirección estratégica</topic>
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<topic>Estrategia empresarial</topic>
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<topic>Internacionalización de la empresa</topic>
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<topic>Mercado de seguros</topic>
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<topic>Internacionalización del seguro</topic>
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<topic>Tesis doctorales</topic>
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<geographic>España</geographic>
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<recordCreationDate encoding="marc">131217</recordCreationDate>
<recordChangeDate encoding="iso8601">20131217180709.0</recordChangeDate>
<recordIdentifier source="MAP">MAP20130041872</recordIdentifier>
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