Customer loyalty and the digical transformation in P&C and life insurance : global edition 2014

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<title>Customer loyalty and the digical transformation in P&C and life insurance</title>
<subTitle>: global edition 2014</subTitle>
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<namePart>Schwarz, Gunther</namePart>
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<abstract displayLabel="Summary">Loyalty trends around the world -- P&C insurance: The battle for customers -- Life insurance: Delighting customers in a low-touch industry -- The shift to a Digical business</abstract>
<note type="statement of responsibility">this report was prepared by Gunther Schwarz... [et al.]</note>
<note>Internacional</note>
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<topic>Fidelización de clientes</topic>
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<topic>Seguro de daños patrimoniales</topic>
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<topic>Seguro de vida</topic>
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<topic>Mercado de seguros</topic>
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