Protecting Bradley : Life insurers can do a better job of making life insurance more relevant to millennials
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| Tag | 1 | 2 | Value |
|---|---|---|---|
| LDR | 00000cab a22000004b 4500 | ||
| 001 | MAP20160000900 | ||
| 003 | MAP | ||
| 005 | 20220911204253.0 | ||
| 008 | 160112e20150901usa|| p |0|||b|eng d | ||
| 040 | $aMAP$bspa$dMAP | ||
| 084 | $a214 | ||
| 100 | 1 | $0MAPA20160000900$aAbrokwah, Stephen | |
| 245 | 1 | 4 | $aProtecting Bradley$b : Life insurers can do a better job of making life insurance more relevant to millennials$cStephen Abrokwah |
| 520 | $aIn a few coming years, the milliennials will be the segment with the largest need for mortality protection. Swiss Re's research shows that in 2010, both the protection needs and the protection gap were the largest for families headed by 35 to 44 years old, the age group that will consist of the millennials over the next decade | ||
| 650 | 4 | $0MAPA20160000917$aMillennials | |
| 650 | 4 | $0MAPA20080570590$aSeguro de vida | |
| 650 | 4 | $0MAPA20080598358$aProductos de seguros | |
| 650 | 4 | $0MAPA20090029804$aGeneración Y | |
| 650 | 4 | $0MAPA20080615307$aSatisfacción del cliente | |
| 650 | 4 | $0MAPA20080593483$aServicio al cliente | |
| 650 | 4 | $0MAPA20080586294$aMercado de seguros | |
| 650 | 4 | $0MAPA20080611880$aPerspectivas del seguro | |
| 650 | $0MAPA20190001342$aAdministración de la empresa de seguros | ||
| 651 | 1 | $0MAPA20080638337$aEstados Unidos | |
| 773 | 0 | $tThe Actuary$gvolume 12, issue 6 ; December 2015- January 2016 ; p. 28-37 |