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Protecting Bradley : Life insurers can do a better job of making life insurance more relevant to millennials

Recurso electrónico / Electronic resource
MARC record
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008  160112e20150901usa|| p |0|||b|eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎214
1001 ‎$0‎MAPA20160000900‎$a‎Abrokwah, Stephen
24514‎$a‎Protecting Bradley‎$b‎ : Life insurers can do a better job of making life insurance more relevant to millennials‎$c‎Stephen Abrokwah
520  ‎$a‎In a few coming years, the milliennials will be the segment with the largest need for mortality protection. Swiss Re's research shows that in 2010, both the protection needs and the protection gap were the largest for families headed by 35 to 44 years old, the age group that will consist of the millennials over the next decade
650 4‎$0‎MAPA20160000917‎$a‎Millennials
650 4‎$0‎MAPA20080570590‎$a‎Seguro de vida
650 4‎$0‎MAPA20080598358‎$a‎Productos de seguros
650 4‎$0‎MAPA20090029804‎$a‎Generación Y
650 4‎$0‎MAPA20080615307‎$a‎Satisfacción del cliente
650 4‎$0‎MAPA20080593483‎$a‎Servicio al cliente
650 4‎$0‎MAPA20080586294‎$a‎Mercado de seguros
650 4‎$0‎MAPA20080611880‎$a‎Perspectivas del seguro
650  ‎$0‎MAPA20190001342‎$a‎Administración de la empresa de seguros
651 1‎$0‎MAPA20080638337‎$a‎Estados Unidos
7730 ‎$t‎The Actuary‎$g‎volume 12, issue 6 ; December 2015- January 2016 ; p. 28-37