Reputation risk in a social media culture : how well is the insurance market responding?
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| Tag | 1 | 2 | Value |
|---|---|---|---|
| LDR | 00000nam a22000004b 4500 | ||
| 001 | MAP20160013559 | ||
| 003 | MAP | ||
| 005 | 20220911204218.0 | ||
| 008 | 160421s2015 gbr|||| ||| ||eng d | ||
| 040 | $aMAP$bspa | ||
| 084 | $a7 | ||
| 245 | 0 | 0 | $aReputation risk in a social media culture$b : how well is the insurance market responding? |
| 260 | $a[S.l.]$bChartered Insurance Institute$c2015 | ||
| 520 | $aIntroduction - Recent examples of reputation loss - Risk perception - Barriers to the development of Brand & Reputation insurance - Cover available within the UK insurance market - Use of alternative risk transfer for Brand and reputation protection - Proposal for an SME solution covering Brand & Reputation risk - Our conclusión, insurance brokers must be more proactive - Summary of recommendations - Next steps | ||
| 650 | 4 | $0MAPA20080593209$aRiesgo reputacional | |
| 650 | 4 | $0MAPA20120023444$aSocial media | |
| 650 | 4 | $0MAPA20080598358$aProductos de seguros | |
| 650 | 4 | $0MAPA20080586294$aMercado de seguros | |
| 710 | 2 | $0MAPA20080451325$aChartered Insurance Institute |