Centro de Documentación de Fundación MAPFRE - Plotting the platform payoff : chief executive officer

Edition: 19th EditionPublication: Armonk : IBM Institute for Business Value, 2018Notes: Sumario: This report is based on input from 2,148 Chief Executive Officers (CEOs), who were interviewed as part of the 19th IBM Global C-suite Study. In 346 face-to-face meetings and 1,802 live phone interviews, we collected both quantitative and qualitative responses. The analytical basis for this CEO report uses 2,020 valid responses from the total data sample collected.Materia / lugar / evento: Chief Executive Officer Transformación digital Digitalización Nuevas tecnologías Modelos de negocio Directivos de empresas Otros autores: IBM Institute for Business Value
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