MAP20200018544The African insurance market : a driving forceSumario: Although the insurance industry has been highly innovative over the last few years, taking advantage of the favorable socio-economic environment, insurance penetration rates remain low. Africa is home to 15% of the world's population but currently only generates 1.5% of global insurance premiums. Apart from South Africa, Namibia and Mauritius, with penetration ratios above 10%, and Kenya and Morocco at around 3%, all the other countries have very low ratios. This may be explained by the often direct relationship between GDP per capita and insurance penetrationEn: FullCover : seguros & risco. - Lisboa : MDS Consultores de Seguros e Risco. - 01/05/2020 Número 13 - mayo 2020 , p. 122-1231. Mercado de seguros. 2. Perspectivas del seguro. 3. Empresas de seguros. 4. Productos de seguros. 5. África. I. Title.