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The Right communication strategy during the pandemic

Recurso electrónico / Electronic resource
MARC record
Tag12Value
LDR  00000cab a2200000 4500
001  MAP20200022244
003  MAP
005  20200703143145.0
008  200702e20200701sgp|||p |0|||b|eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎922.15
1001 ‎$0‎MAPA20170000556‎$a‎Khanna, Anoop
24514‎$a‎The Right communication strategy during the pandemic‎$c‎Anoop Khanna
520  ‎$a‎All catastrophic events trigger panic and anxiety and at such times people look for communication that can reassure and provide authentic actionable information.
650 4‎$0‎MAPA20080552022‎$a‎Pandemias
650 4‎$0‎MAPA20080606084‎$a‎Estrategia corporativa
650 4‎$0‎MAPA20080561802‎$a‎Comunicación
650 4‎$0‎MAPA20080580698‎$a‎Gestión de crisis
7730 ‎$w‎MAP20090003767‎$t‎Asia insurance review‎$d‎Singapore : Ins Communications Pte Ltd., 2009-‎$x‎0218-2696‎$g‎01/07/2020 Número 7 - julio 2020 , p. 46-47