Section: Articles Title: Accentuate the positive / Robin GauldieAuthor: Gauldie, Robin Notes: Sumario: How can travel insurers change the public perception often encouraged by consumer media that they will use any excuse to deny a claim? Robin Gauldie finds that some insurers are reaching for imaginative initiatives to win hearts and minds.Related records: En: International Travel & Health Insurance Journal. - Bristol, UK : Voyageur Publishing & Events Ltd., 2020- = ISSN 2055-1215. - 03/02/2020 Número 229 - febrero 2020 , p. 34-37Materia / lugar / evento: Empresas de seguros Seguro de asistencia en viaje Estrategia corporativa Planes estrátegicos Mercado de seguros Reclamaciones Other categories: 219 Rights: In Copyright (InC) See issue detail