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European life insurers are finding analytics treasures : 2020 life insurance predictive analytics survey
Recurso electrónico / Electronic resource
MAP20200038368
European life insurers are finding analytics treasures : 2020 life insurance predictive analytics survey. — London : Willis Towers Watson, 2020
12 p.
Sumario: Recent years have seen more life insurers adopting the predictive analytics and automation that have already become a competitive necessity for property and casualty (P&C) insurers around the world. Predictive analytics involves the use of data (often entiched from external sources) to identify and analyse patterns and trends to better predict what may happen, and to inform business decisions. The analytics can be simple, but insurers increasingly have a toolbox of more advanced techniques, such as machine learning, at their fingertips
1. Análisis predictivos ‌. 2. Empresas de seguros ‌. 3. Seguro de vida ‌. 4. Mercado de seguros ‌. 5. Automatización ‌. 6. Encuestas ‌. 7. Europa ‌. I. Willis Towers Watson ‌. II. Title.