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Digitally native brands : born digital, but ready to take on the world

Recurso electrónico / Electronic resource
Collection: Electronic documents
Title: Digitally native brands : born digital, but ready to take on the world / Adam Broitman, Elizabeth Hunter, Jennifer SchmidtAuthor: Broitman, Adam
Publication: New York : McKinsey & Company, 2021Physical description: 9 p.Notes: Sumario: By applying the right criteria, investors can identify digitally native brands with the potential to outperform.Materia / lugar / evento: Marcas Nuevas tecnologías Transformación digital Inversiones Otros autores: Hunter, Elizabeth
Schmidt, Jennifer
McKinsey & Company
Other categories: 922.112.1