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Six customer experience pitfalls to avoid : marketing & sales practice

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Section: Electronic documents
Title: Six customer experience pitfalls to avoid : marketing & sales practice / Itai Miller...[et al.]
Publication: New York : McKinsey & Company, 2022Physical description: 6 p.Notes: Sumario: To successfully enhance customer experience, companies need to build the right organizational capabilities and culture to plan, execute, and sustain the transformationÁmbito geográfico: InternacionalMateria / lugar / evento: Experiencia del cliente Estrategia empresarial Orientación al cliente Toma de decisiones Innovación empresarial Otros autores: Miller, Itai
McKinsey & Company
Other categories: 922.111
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