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MAP20230018729Metaverse integration : driving innovation in automotive and transportationSumario: The transformation of the automotive and transportation industry is primarily fueled by advancements in accelerated computing, artificial intelligence (AI), and the industrial metaverse. These technologies are reshaping the way vehicles are designed, manufactured, and operated, leading to more intelligent and connected automobiles. The key factors such as increased adoption of modern marketing techniques, shopping experiences for the new generation of customers, and advanced manufacturing processes for higher efficiency are influencing the adoption of a metaverse in the automotive and transportation sectorEn: Allied Market Research. - 21 de septiembre 2023 ; 4 p1. Sector automoción. 2. Digitalización. 3. Nuevas tecnologías. 4. Metaverso. 5. Innovación empresarial. 6. Inteligencia artificial. I. Allied Market Research. II. Title.