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MAP20250003163Bhattacharya-Craven, Adrita Insurance and the longevity economy : navigating protection in the era of 100-year lives / Adrita Bhattacharya-Craven, Axel Heitmueller, Kai-Uwe Schanz. — Zurich : The Geneva Association, 202552 p.Introduction -- The socio-economic implications of longevity -- Conceptualising a longevity economy -- The reality check: A global customer survey on longevity -- The role of insurance -- Conclusions. — Sumario: This report examines public perceptions of longevity, its risks, and preparedness, based on a survey of 15,000 individuals across 12 countries. A central theme is the interplay between life span, health span' - the years spent in good health- and wealth span' - the duration of financial independence. Unfortunately, life, health, and wealth spans are significantly misaligned, opening opportunities for a holistic reassessment of financial and health security models as well as innovation1. Mercado de seguros. 2. Longevidad. 3. Percepción social. 4. Encuestas. 5. Calidad de vida relacionada con la salud. 6. Finanzas. 7. Ahorro financiero familiar. 8. Ahorro a largo plazo. I. Heitmueller, Axel. II. Schanz, Kai-Uwe. III. The Geneva Association. IV. Title.