Cross-cultural business behavior : marketing, negotiating and managing across cultures

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<title>Cross-cultural business behavior</title>
<subTitle>: marketing, negotiating and managing across cultures</subTitle>
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<namePart>Gesteland, Richard R.</namePart>
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<dateIssued encoding="marc">1999</dateIssued>
<issuance>monographic</issuance>
<place>
<placeTerm type="text">Copenhague</placeTerm>
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<publisher>Handelshojskolens Forlag</publisher>
<dateIssued>cop. 1999</dateIssued>
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<extent>282 p. 23.5 cm</extent>
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<abstract displayLabel="Summary">Part one organizes international business customs and practices into logical, easily understood patters so as to enable the international manager to conduct business successfully around the world. Part two presents 32 unique negotiator profiles designed to prepare the business visitor to conduct effective negotiations in the  world's major markets</abstract>
<note type="statement of responsibility">Richard R. Gesteland</note>
<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080611477">
<topic>Marketing internacional</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080605100">
<topic>Comercio internacional</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080589165">
<topic>Aspectos culturales</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080612696">
<topic>Técnicas de negociación</topic>
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<classification authority="">922.112</classification>
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<url displayLabel="MÁS INFORMACIÓN" usage="primary display">mailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A</url>
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<identifier type="isbn">87-16-13428-1</identifier>
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