Agency operations and sales management

<?xml version="1.0" encoding="UTF-8" standalone="no"?>
<rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<rdf:Description>
<dc:creator>Hammes, Carol A.</dc:creator>
<dc:creator>Insurance Institute of America</dc:creator>
<dc:date>1986</dc:date>
<dc:description xml:lang="es">Course guide. December 5, 1991 and May 7, 1992 examinations. -- XIX, 149 p. ; 28 cm</dc:description>
<dc:description xml:lang="es">Sumario: I. Agency formation and environment -- II. Planning and organizing -- III. Staffing, directing, and controlling -- IV. Client services management -- V. Agency financial management -- VI. Producer-insurer relations -- VII. Public image of the agency -- VIII. Agency growth and customer communications -- IX. Market segmentation and target marketing -- X. Introduction to sales management -- XI. Sales management II -- XII. Automation and the agency -- XIII. The producer's legal and ethical responsibilities; professionalism.</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/361.do</dc:identifier>
<dc:language>eng</dc:language>
<dc:publisher>Insurance Institute of America</dc:publisher>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Agencias de seguros</dc:subject>
<dc:subject xml:lang="es">Marketing</dc:subject>
<dc:subject xml:lang="es">Management</dc:subject>
<dc:subject xml:lang="es">Obras generales</dc:subject>
<dc:type xml:lang="es">Books</dc:type>
<dc:title xml:lang="es">Agency operations and sales management</dc:title>
<dc:format xml:lang="es">2 vol. ; 24 cm</dc:format>
<dc:relation xml:lang="es">Acredited Adviser in Insurance ; 83</dc:relation>
</rdf:Description>
</rdf:RDF>