MAP20071004309 Fisher, John E. Defining, meassuring and increasing effectiveness : Concurrent V-D / John E. Fisher, Vernon Ellis, Robert E. Nolan, opening comments by Ignacio de Larramendi En: World Insurance Congress. (1982. Philadelphia). World insurnce outlook. - Estados Unidos]: Corporation for the Philadelphia World Insurance Congress, 1982 .-- P.639-665 1. Empresas de seguros . 2. Productividad . 3. Management . 4. Efectividad organizacional . I. Ellis, Vernon . II. Nolan, Robert E. . III. Hernando de Larramendi y Montiano, Ignacio . IV. Title.