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Customizing customization

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MARC record
Tag12Value
LDR  00000nab a2200000 i 4500
001  MAP20071026374
003  MAP
005  20080418121422.0
007  hzruuu---uuuu
008  961129e19960923usa|||| | |00010|eng d
040  ‎$a‎MAP‎$b‎spa
084  ‎$a‎922.111.2
1001 ‎$0‎MAPA20080105167‎$a‎Lampel, Joseph
24510‎$a‎Customizing customization‎$c‎Joseph Lampel, Henry Mintzberg
520  ‎$a‎A continuum of strategies shows that while some industries favor customization and some foster standardization, others mix the two in their products, processes, and customer transactions in intriguing ways
65011‎$0‎MAPA20080606091‎$a‎Estrategia empresarial
65011‎$0‎MAPA20080555061‎$a‎Management
65011‎$0‎MAPA20080593483‎$a‎Servicio al cliente
65011‎$0‎MAPA20080617868‎$a‎Planificación estratégica
7001 ‎$0‎MAPA20080171735‎$a‎Mintzberg, Henry
7400 ‎$a‎Sloan management review
7730 ‎$w‎MAP20077000185‎$t‎Sloan management review‎$d‎Boulder‎$g‎Fall 1996 ; p. 21-30