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Lead for loyalty

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MARC record
Tag12Value
LDR  00000nab a2200000 i 4500
001  MAP20071501976
003  MAP
005  20080418123038.0
007  hzruuu---uuuu
008  971212e20010701usa|||| | |00010|eng d
040  ‎$a‎MAP‎$b‎spa
084  ‎$a‎922.111
1001 ‎$0‎MAPA20080326357‎$a‎Reichheld, Frederick F.
24510‎$a‎Lead for loyalty‎$c‎by Frederick F. Reichheld
520  ‎$a‎New research shows that companies with faithful employees, customers, and investors share one key attribute: leaders who stick to six bedrock principles
65011‎$0‎MAPA20080606091‎$a‎Estrategia empresarial
65011‎$0‎MAPA20080555061‎$a‎Management
65011‎$0‎MAPA20080614126‎$a‎Fidelización de clientes
65011‎$0‎MAPA20080602406‎$a‎Marketing estratégico
65011‎$0‎MAPA20080557591‎$a‎Competencia
7400 ‎$a‎Harvard business review
7730 ‎$w‎MAP20077100345‎$t‎Harvard business review‎$d‎Boston‎$g‎July-August 2001 ; p. 76-84.