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Studing heuristic-systematic processing of risk communication

Recurso electrónico / electronic resource
MAP20071504043
Studing heuristic-systematic processing of risk communication / LeeAnn Kahlor,... [et al]
Using a model of risk information seeking and processing developed by Griffin, Dunwoody and Neuwirth (1999), this study looks at predictors of the processing strategies that people apply to health risk information
En: Risk analysis : an international journal. - New York and London : Society for Risk Analysis. - Vol. 23, nº 2, April, 2003 ; p. 355-368
1. Recuperación de la información . 2. Comunicación del riesgo . 3. Gestión de la información . 4. Pescado . 5. Consumo . 6. Comportamiento del consumidor . I. Kahlor, LeeAnn . II. Title.