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Coming up short : on nonfinancial, performance, measurement

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Tag12Value
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001  MAP20071504541
003  MAP
005  20080418124301.0
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008  031124e20031101usa|||| | |00010|eng d
040  ‎$a‎MAP‎$b‎spa
084  ‎$a‎922.111
1001 ‎$0‎MAPA20080303242‎$a‎Ittner, Christopher
24510‎$a‎Coming up short‎$b‎: on nonfinancial, performance, measurement‎$c‎by Christopher D. Ittner and David F. Larcker
5208 ‎$a‎In the past decade, increasing numbers of companies have been measuring customer loyalty, employee satisfaction, and other performance areas that are not financial but that the belive ultimately affect profitability. Doing so can offer several benefits. But the reality is that only a few companies realize these benefits. Why?
65011‎$0‎MAPA20080606091‎$a‎Estrategia empresarial
65011‎$0‎MAPA20080555061‎$a‎Management
65011‎$0‎MAPA20080562533‎$a‎Financiación
65011‎$0‎MAPA20080607180‎$a‎Medición de la calidad
7001 ‎$0‎MAPA20080197858‎$a‎Larcker, David F.
7400 ‎$a‎Harvard business review
7730 ‎$w‎MAP20077100345‎$t‎Harvard business review‎$d‎Boston‎$g‎November 2003 ; p. 88-95