Winning the Hispanic market

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      <subfield code="a">Winning the Hispanic market</subfield>
      <subfield code="c">by Meg Green</subfield>
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      <subfield code="a">Insurers are trying to reach out to the growing Hispanic population -and its swelling middle class- but insiders say they could be doing more. Tables: population Hispanics by origin 2002: the majority of Hispanics in the United States are Mexican; projected growth of Hispanic population in  the United State by 2050; education: about 46% of Hispanics aged 25 and older have graduated from high school; English-Speaking Hispanics: Hispanics born in the United States are more likely to prefer English to Spanish as their primary language</subfield>
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      <subfield code="g">September 2004 ; p. 24-34</subfield>
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