Centro de Documentación de Fundación MAPFRE - The Dark side of close relationships

Notes: For decades, close relationships between firms and their suppliers and customers have been highly touted as a business strategy that can expand the pie of benefits for the parties involved. From 1996 to 2001, companies formed these relationships at a brisk pace : CEOs signed a partnership into existence every hour of every day, resulting in 57, 000 alliances over this six-year period. And economy grows, firms are continuing to rely on close collaborations to grow their pie of benefits. However, there is a persistent problem with this strategy that cannot be ignored : close relationships are not always synonymous with good relationshipsRelated records: En: Sloan management review. - Boulder. - Vol. 46, nº 3, Spring 2005 ; p. 75-82Materia / lugar / evento: Estrategia empresarial Empresas Beneficios empresariales Rendimiento de la empresa Management Organizaciones internacionales Otros autores: Jap, Sandy D.
Secondary titles: Título: Sloan management review
Other categories: 922.111

Rights: In Copyright (InC)

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