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Bancassurance

Recurso electrónico / electronic resource
MAP20090050426
Bancassurance
Sumario: China's vast banking network and high savings deposit rates makes it not difficult for many insurers to see the potential of bancassurance to reach the country's low insurance penetrated population. China has 8,877 banking institutions and 189,921 banking outlets, according to the China Banking Regulatory Commission . Since 2002, when the deregulation of bancassurance policy allowed banks to form multiple partherships with insurance companies, many insurers have actively built their market share through bancassurance as a second major channel along with tied agents
En: BestWeek Asia/Pacific - Singapur : A.M. Best. - 17 march, 2009 ; 1 p
1. Bancaseguros . 2. Liberalización de mercados . 3. Perspectivas del seguro . 4. China .