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Storytelling that moves people : a conversation with screenwriting coach Robert Mckee
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Sección: Artículos
Título: Storytelling that moves people : a conversation with screenwriting coach Robert Mckee
Notas: Persuasion is the centerpiece of business activity. Forget about PowerPoint and statistics. To involve people at the deepest level, you need stories. Hollywood's top writing consultant reveals the secrets of telling them. Registros relacionados: En: Harvard business review. - Boston. - June 2003 ; p. 51-55Materia / lugar / evento: Cine ‌Estrategia empresarial ‌Comunicación ‌Liderazgo ‌Otros autores: Mckee, Robert ‌
Títulos secundarios: Título: Harvard business review
Otras clasificaciones: 922.111
Derechos: In Copyright (InC)
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