Harvard business review-Número 9 80 2002
| Título | Autor | Páginas |
|---|---|---|
| Growing for broke | Hemp, Paul | P. 27-37 |
| Crucibles of leadership | Bennis, Warren G. | P. 39-45 |
| Serving the world's poor, profitably | ||
| The Curse of the superstar CEO | Khurana, Rakesh | P. 60-66 |
| Taking the mystery out of investor behavior | ||
| Three questions you need to ask about your brand | ||
| Pricing and the psychology of consumption | ||
| What makes great boards | Sonnenfeld, Jeffrey A | P. 106-113 |
| A Better way to deliver bad news | Manzoni, Jean-François | P. 114-119 |