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Trust in the era of GenAI : the Swiss Re Global AI perception survey

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<title>Trust in the era of GenAI : the Swiss Re Global AI perception survey</title>
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<publisher>Swiss Re Institute</publisher>
<dateIssued>2025</dateIssued>
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<abstract displayLabel="Summary">Generative artificial intelligence (GenAI) is changing the way life and health insurers operate. A Swiss Re study reveals how consumers perceive this technology and what conditions they place on sharing their data. While there is openness, there are also clear demands in terms of security, ethics and transparency. Younger generations and certain countries show greater trust. The key to success for insurers: building elationships based on trust and real value </abstract>
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<topic>Inteligencia artificial generativa</topic>
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<topic>Experiencia del cliente</topic>
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<topic>Comportamiento del consumidor</topic>
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<topic>Transparencia del contrato</topic>
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<topic>Ética empresarial</topic>
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