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Estrategias de marketing para las empresas españolas en el mercado de la República Federal de Alemania

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<title>Estrategias de marketing para las empresas españolas en el mercado de la República Federal de Alemania</title>
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<namePart>Günther Meissner, Hans</namePart>
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<namePart>Universidad de Alcalá de Henares</namePart>
<namePart>Facultad de Ciencias Económicas y Empresariales</namePart>
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<publisher>Universidad de Alcalá de Henares, Instituto de Dirección y Organización de Empresas</publisher>
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<topic>Marketing internacional</topic>
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<topic>Empresas</topic>
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<topic>España</topic>
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<topic>Comercio internacional</topic>
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<geographic>Alemania (República Federal)</geographic>
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