Marketing para corretores de seguros

<?xml version="1.0" encoding="UTF-8" standalone="no"?>
<rdf:RDF xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance">
<rdf:Description>
<dc:creator>Azevedo, Marcelo da Rocha</dc:creator>
<dc:creator>Fundaçâo Escola Nacional de Seguros</dc:creator>
<dc:date>2008</dc:date>
<dc:description xml:lang="es">Sumario: Marketing: definiçao e conceitos -- O ambiente: motivaçao de compra --  Imagem e diferenciais -- A comunicaçao -- As funçoes de marketing</dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/105445.do</dc:identifier>
<dc:language>por</dc:language>
<dc:publisher>FUNENSEG</dc:publisher>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Marketing</dc:subject>
<dc:subject xml:lang="es">Corredores de seguros</dc:subject>
<dc:subject xml:lang="es">Marketing estratégico</dc:subject>
<dc:subject xml:lang="es">Mediadores de seguros</dc:subject>
<dc:subject xml:lang="es">Técnicas de venta</dc:subject>
<dc:subject xml:lang="es">Márketing de la empresa de seguros</dc:subject>
<dc:type xml:lang="es">Livros</dc:type>
<dc:title xml:lang="es">Marketing para corretores de seguros</dc:title>
<dc:format xml:lang="es">124 p. ; 22 cm</dc:format>
</rdf:Description>
</rdf:RDF>