Centro de Documentacion de Fundación MAPFRE - Consumer attitudes to online price comparison sites : the rise of the aggregator

MAP20100002926

Consumer attitudes to online price comparison sites : the rise of the aggregator. — London : Datamonitor, 2009

(Financial services consumer insight series)

Sumario: Online price comparison sites have become an important tool for consumers wanting research financial service products themselves and take greater control of their finances

1. Mercados financieros . 2. Productos financieros . 3. Análisis de mercados . 4. Precios . 5. Comportamiento del consumidor . 6. Análisis comparativo . 7. Internet . 8. Documentación online . 9. Comercio electrónico . I. Datamonitor . II. Financial services consumer insight series . III. Título.