MAP20140045969 Outreville, Jean-François The Meaning of risk? Insights from The Geneva Risk and Insurance Review / Jean-François Outreville Sumario: The Geneva Association and European Group of Risk and Insurance Economists, through publications like The Geneva Risk and Insurance Review, serve as a catalyst for progress in the understanding of risk and insurance matters. The purpose of this paper is to review and summarise some of the papers published in 2012 and 2013 that could help us to understand what risk is and the implications for the insurance industry. Although the idea of risk may be difficult to conceptualise, risk is of considerable importance for the functioning of all economies and economic agents. Risk aversion, adverse selection, asymmetric information and the performance of insurance markets are important issues that are regularly discussed in the review. These issues are of particular relevance for insurers and the proper functioning of insurance markets En: Geneva papers on risk and insurance : issues and practice. - Geneva : The Geneva Association, 1976- = ISSN 1018-5895. - 06/10/2014 Volumen 39 Número 4 - octubre 2014 , p. 768-781 1. Riesgos . 2. Gerencia de riesgos . 3. Incertidumbre . 4. Información asimétrica . 5. Teoría del riesgo . 6. Mercado de seguros . I. Embedded Finance & Super App Strategies . II. Título.