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Aggregation metrics : consumer approaches to online insurance comparison sites in Spain

Report
Registro MARC
Tag12Valor
LDR  00000cam a22000004b 4500
001  MAP20170000587
003  MAP
005  20220911204033.0
008  170104e2016 gbr|||| ||| ||eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎32
24500‎$a‎Aggregation metrics‎$b‎: consumer approaches to online insurance comparison sites in Spain
260  ‎$a‎London‎$b‎Finaccord‎$c‎2016
4900 ‎$a‎Consumer research
520  ‎$a‎The research examines the status of aggregators plus other key metrics in car and home insurance including the behaviour of non-standard policyholders and the shift to buying through mobile devices -- SURVEY ANALYSIS: Consumer propensity to research and purchase insurance products online: segmentation by age and annual household income; number of sites consulted when researching insurance online -- Car insurance: switchers and new buyers within the total; distribution channels; distribution interfaces; devices used for buying online; cross-tabulation of distribution channels and interfaces; standard and non-standard policies; telematics-enabled and not telematics-enabled policies; switching rates -- Home insurance: distribution channels; distribution interfaces; devices used for online purchases; Cross-tabulation of distribution channels and interfaces used; Standard and non-standard policies; Switching rates -- Combined analysis of car and home insurance -- Awareness and usage of the leading eight aggregators -- Planned usage of aggregators -- APPENDIX: Research sample statistics; Research structure
650 4‎$0‎MAPA20080586294‎$a‎Mercado de seguros
650 4‎$0‎MAPA20080547738‎$a‎Internet
650 4‎$0‎MAPA20080598358‎$a‎Productos de seguros
650 4‎$0‎MAPA20080624972‎$a‎Seguro multirriesgo del hogar
650 4‎$0‎MAPA20080603779‎$a‎Seguro de automóviles
650 4‎$0‎MAPA20080624019‎$a‎Comportamiento del consumidor
650 4‎$0‎MAPA20120007895‎$a‎Dispositivos móviles
650 4‎$0‎MAPA20080615574‎$a‎Tecnologías interactivas
650 4‎$0‎MAPA20120015227‎$a‎Comparadores de seguros
650 4‎$0‎MAPA20080657963‎$a‎Procesos de medición
650  ‎$0‎MAPA20080595296‎$a‎Comercio electrónico
651 1‎$0‎MAPA20080637736‎$a‎España
7102 ‎$0‎MAPA20080436551‎$a‎Finaccord
856  ‎$y‎MÁS INFORMACIÓN‎$u‎mailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A