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Rethinking insurance : how cognitive computing enhances engagement and efficiency

Recurso electrónico / Electronic resource
Registro MARC
Tag12Valor
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003  MAP
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008  170602s2016 usa|||| ||| ||eng d
040  ‎$a‎MAP‎$b‎spa‎$d‎MAP
084  ‎$a‎216
24500‎$a‎Rethinking insurance‎$b‎ : how cognitive computing enhances engagement and efficiency
260  ‎$a‎New York‎$b‎IBM Institute for Business Value‎$c‎cop. 2016
520  ‎$a‎With premium growth stagnant, declining income and disruption from outside players, insurers are looking more than ever for better ways to increase efficiency and get closer to the customer. As the cognitive era dawns, outperforming insurers are rethinking insurance: applying cognitive technologies that understand, reason, learn and interact can improve the way insurers do business. Sixty-nine percent of those surveyed in 2016 describe their organizations as prepared to adopt cognitive computing. At the core, data internal and external, structured and unstructured, real time and historical will power and differentiate cognitive systems
650 4‎$0‎MAPA20170006497‎$a‎Computación cognitiva
650 4‎$0‎MAPA20080586546‎$a‎Nuevas tecnologías
650 4‎$0‎MAPA20170006503‎$a‎Transformación digital
650 4‎$0‎MAPA20080611880‎$a‎Perspectivas del seguro
650 4‎$0‎MAPA20160005646‎$a‎Insurtech
650 4‎$0‎MAPA20200010548‎$a‎Contratos inteligentes
7102 ‎$0‎MAPA20170006527‎$a‎IBM Institute for Business Value