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Using data to defend your territory : data use roundtable
Recurso electrónico / Electronic resource
MAP20180012747
Kirkman, Will ‌
Using data to defend your territory : data use roundtable / Will Kirkman
Sumario: lnsurers have been exploiting data far decades to underwrite risks. Could they use that know-how to market their products better - and stop tech giants from taking their customers?
En: Insurance post. - London : Infopro Digital Insurance Information , 2016-2022. - 02/04/2018 Año 2018 Número 4 - abril , p. 44-47
1. Mercado de seguros ‌. 2. Análisis de datos ‌. 3. Big data ‌. 4. Innovación ‌. I. Título.