Plotting the platform payoff : chief executive officer

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      <subfield code="a">This report is based on input from 2,148 Chief Executive Officers (CEOs), who were interviewed as part of the 19th IBM Global C-suite Study. In 346 face-to-face meetings and 1,802 live phone interviews, we collected both quantitative and qualitative responses. The analytical basis for this CEO report uses 2,020 valid responses from the total data sample collected.</subfield>
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