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Best global brands 2019

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<rdf:Description>
<dc:creator>Interbrand</dc:creator>
<dc:date>2019</dc:date>
<dc:description xml:lang="es">Iconic moves</dc:description>
<dc:description xml:lang="es">Sumario: Thirty years ago, we asked ourselves about the nuanced relationship between brand and business performance; How much is a brand worth?' and How can we track and improve its performance over time?' Aiming to answer questions of this kind, we built the world's first accredited brand valuation methodology. </dc:description>
<dc:identifier>https://documentacion.fundacionmapfre.org/documentacion/publico/es/bib/169664.do</dc:identifier>
<dc:language>eng</dc:language>
<dc:publisher>Interbrand</dc:publisher>
<dc:rights xml:lang="es">InC - http://rightsstatements.org/vocab/InC/1.0/</dc:rights>
<dc:subject xml:lang="es">Brands</dc:subject>
<dc:subject xml:lang="es">Marcas</dc:subject>
<dc:subject xml:lang="es">Modelos de negocio</dc:subject>
<dc:subject xml:lang="es">Derecho de marcas</dc:subject>
<dc:subject xml:lang="es">Marketing</dc:subject>
<dc:type xml:lang="es">Livros</dc:type>
<dc:title xml:lang="es">Best global brands 2019</dc:title>
<dc:format xml:lang="es">21 p.</dc:format>
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