Centro de Documentación de Fundación MAPFRE - Global 500 2021 : the annual report on the world's most valuable and strongest brands

Publicação: [London] : Brand Finance, 2021Descrição física: 61 p. Notas: Sumario: Foreword - Executive Summary: Brand Value Analysis; Brand Strength Analysis; Sector Reputation Analysis; Regional Analysis; Brand Finance Network; Brand Finance Global 500 (USDm) Ranking -- Brand Guardianship Index -- Brand Spotlights: IT Services; Telecoms; Banking; Commercial Services; Oil & Gas -- Why Value Brands? - Methodology Materia / lugar / evento: Ranking Marcas Creación de valor en la empresa Valoración Multinacionales Imagen de marca Otros autores: Brand Finance
Outras classificações: 922.112