Centro de Documentación de Fundación MAPFRE - Revolutionizing insurance : the personalized insurance engine

Publicação: New York : McKinsey & Company, 2021Descrição física: 7 p.Série: (Insurance practice)Notas: Sumario: They discusse a customer-centric, digitally enabled business model that could shape the future of insurance. A personalized insurance engine enables quicker and simpler interaction and ensures each customer gets the most suitable product in line with his or her individual situationMateria / lugar / evento: Productos de seguros Modelos de negocio Personalización de productos Interacción Experiencia del cliente Comportamiento del consumidor Conectividad Otros autores: Stuhldreier, Uwe
McKinsey & Company
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