Centro de Documentación de Fundación MAPFRE - The 2022 state of digital customer experience report : an industry analysis of consumers' and brands' digital-first engagement expectations

Publicação: New York : VERINT, 2022Notas: Sumario: This report analyzes the changing customer preferences and behaviors that impact digital-first engagement strategies for enterprise brands. The report provides a comprehensive overview of how consumers communicateor at least prefer to communicatewith brands. It also analyzes the top priorities for large enterprises regarding digital-first engagement initiatives and strategyMateria / lugar / evento: Experiencia del cliente Comportamiento del consumidor Interacción Análisis estratégico Técnicas de comunicación Omnicanalidad Retención de clientes Otros autores: Verint
Outras classificações: 922.13