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Target group : motorcycle owners in Spain

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<titleInfo>
<title>Target group</title>
<subTitle>: motorcycle owners in Spain</subTitle>
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<namePart>Statista</namePart>
<nameIdentifier>MAPA20200022350</nameIdentifier>
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<issuance>monographic</issuance>
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<publisher>Statista</publisher>
<dateIssued>2023</dateIssued>
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<languageTerm type="code" authority="iso639-2b">eng</languageTerm>
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<extent>30 p.</extent>
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<abstract displayLabel="Summary">This report analyses consumers that answered ''Motorcycle'' to the multi-pick question ''Which of these items do you permanently have available in your household?''. The report offers the reader a comprehensive overview of motorcycle owners in Spain: who they are; what they like; what they think; and how to reach them. It provides insights on their demographics, lifestyle, opinions, and marketing touchpoints. Additionally, the report allows the reader to benchmark motorcycle owners in Spain (''target group'') against the average Spanish onliner, labelled as ''all respondents'' in the charts</abstract>
<tableOfContents displayLabel="Contents">Demographic profile -- Consumer lifestyle -- Consumer attitudes -- Marketing touchpoints</tableOfContents>
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<topic>Consumidores</topic>
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<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080563479">
<topic>Motocicletas</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080624019">
<topic>Comportamiento del consumidor</topic>
</subject>
<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080594657">
<topic>Análisis demográfico</topic>
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<subject xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080582494">
<topic>Sector automoción</topic>
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<subject authority="lcshac" xmlns:xlink="http://www.w3.org/1999/xlink" xlink:href="MAPA20080637736">
<geographic>España</geographic>
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<classification authority="">922.112.1</classification>
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mailto:centrodocumentacion@fundacionmapfre.org?subject=Consulta%20de%20una%20publicaci%C3%B3n%20&body=Necesito%20m%C3%A1s%20informaci%C3%B3n%20sobre%20este%20documento%3A%20%0A%0A%5Banote%20aqu%C3%AD%20el%20titulo%20completo%20del%20documento%20del%20que%20desea%20informaci%C3%B3n%20y%20nos%20pondremos%20en%20contacto%20con%20usted%5D%20%0A%0AGracias%20%0A
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<recordIdentifier source="MAP">MAP20230008355</recordIdentifier>
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<languageTerm type="code" authority="iso639-2b">spa</languageTerm>
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