PwC's Global NextGen Survey 2024 :Success and succession in an AI world

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<subTitle>:Success and succession in an AI world</subTitle>
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<abstract displayLabel="Summary">As the reins of family businesses are set to pass into the hands of a new generation of leaders, a profound transformation is underwayone fuelled by the catalytic force of generative AI (GenAI). This moment marks not only a change in leadership, but a strategic shift towards harnessing a fundamentally new technology within family-run and -owned businesses</abstract>
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